Furniture · shop category

Furniture online shops, by country

Furniture online shops across Europe are led by the United Kingdom, Germany and Italy, and the category ranks highest at home in Greece.

Shops across Europe
~65,000
Largest market
United Kingdom
Countries
27
Largest category in
none

September 2026

01

Greece ranks it eighth, the Netherlands and Romania tenth, Italy eleventh, and the rest of the top ten twelfth.

02

Italy is third by size, ahead of France and the Netherlands, so an Italian furniture list is worth building alone.

03

Romania and Greece both make the top ten, so a furniture brand heading south-east has retailers to work with.

Counts per country

Furniture shops by country

Online shops in each country whose main category this is, largest first.

  1. 01United Kingdom~10,000
  2. 02Germany~8,200
  3. 03Italy~4,500
  4. 04France~4,300
  5. 05Netherlands~4,000
  6. 06Spain~3,800
  7. 07Romania~2,900
  8. 08Poland~2,800
  9. 09Greece~2,600
  10. 10Czechia~2,200
  11. 11Belgium~2,200
  12. 12Switzerland~2,100
  13. 13Denmark~2,000
  14. 14Hungary~1,600
  15. 15Sweden~1,500
  16. 16Portugal~1,300
  17. 17Austria~1,300
  18. 18Slovakia~1,200
  19. 19Ireland~1,000
  20. 20Norway~960
  21. 21Lithuania~900
  22. 22Finland~890
  23. 23Bulgaria~830
  24. 24Estonia~540
  25. 25Slovenia~500
  26. 26Croatia~450
  27. 27Latvia~430
What this means

What to do with it.

Furniture shops sell large, high-value items that ship on pallets or by two-man delivery, so the buyer, the basket and the logistics all differ from the rest of retail. The United Kingdom and Germany hold the volume, Italy stands out as a third market in its own right, and Greece, the Netherlands and Romania are where furniture ranks highest at home.

Distributors and brands

Target furniture retailers in Italy, the United Kingdom and Germany first, then Greece, the Netherlands and Romania where the category ranks higher at home, matched to a buyer.

Couriers and 3PLs

Prioritize furniture shops when pitching pallet, two-man or white-glove delivery, since sofas, tables and wardrobes are the standard order here.

Marketplaces

Recruit furniture sellers with their own checkout in Italy and Germany, and prioritize those already delivering to a second country.

Common questions

How many online shops in Europe sell furniture?
About 65,000 online shops across 27 European countries have furniture as their main category.
Which country has the most furniture shops?
United Kingdom, with ~10,000 shops, followed by Germany (~8,200).
Can I get a list of furniture shops in a country?
Yes. Choose the country and the cut you want, for example shops that advertise now, run a given platform or sit above a turnover line, and we return the matched companies with the people to reach.
Keep in mind
  • A shop whose main range is lighting or decor sits under home and garden, so check that category for the full interior list.
  • Eighth place in Greece shows strength at home; the United Kingdom still holds far more furniture shops.
Start with your target

Target furniture shops

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.