Apparel alone holds more French online shops than business and industrial, home and garden and health and beauty combined.
France · shop categories
What French online shops sell, by category
Apparel and accessories dominates online shops in France, with business and industrial a distant second and home and garden third.
- Online shops with a category
- ~190,000
- Largest category
- Apparel & Accessories
- Then
- Business & Industrial, Home & Garden
- Most used platform
- Shopify
September 2026
Hardware ranks only ninth in France, behind media and arts and entertainment.
Food and beverages ranks fifth in France, behind health and beauty.
Shop categories in France, by number of shops
Each shop is counted once, under its main category.
- 01Apparel & Accessories~68,000
- 02Business & Industrial~23,000
- 03Home & Garden~20,000
- 04Health & Beauty~14,000
- 05Food & Beverages~13,000
- 06Arts & Entertainment~8,100
- 07Sporting Goods~7,800
- 08Media~7,200
- 09Hardware~4,700
- 10Vehicles & Parts~4,600
- 11Electronics~4,300
- 12Furniture~4,300
- 13Pet Supplies~3,700
- 14Office Supplies~3,600
- 15Toys & Games~2,300
- 16Cameras & Optics~2,100
- 17Baby & Toddler~1,500
- 18Luggage & Bags~390
What this means
What to do with it.
France is a fashion market first, so a French apparel list is too wide to work without splitting by platform, store size and ad activity. Business and industrial and home and garden are the next two lists and close in size, so work them in parallel, with health and beauty behind them.
Target French apparel retailers by sub-range and store size, matched to a company and a buyer; the category is too wide to work as one list.
Recruit French fashion sellers who already run their own checkout, and prioritize those already selling to a second country.
Split French apparel by platform and size before delivery, and hand over home and garden and health and beauty as separate lists.
Common questions
- What do most online shops in France sell?
- Apparel & Accessories is the largest category, with ~68,000 shops, followed by business & industrial (~23,000).
- How many French online shops sell home & garden?
- ~20,000 online shops in France have home & garden as their main category, the third largest category in the country.
- Can I get a list of French online shops by category?
- Yes. Pick the category and the cut you want, for example shops that advertise now or run a given platform, and we return the matched companies with the people to reach.
Keep in mind
- Each shop sits under one main category; a store selling clothing with shoes and jewellery appears once, under its leading range.
- A wide category means many shops, not big ones; narrow by size or ad activity before committing outreach budget.
Start with your target
Build a France target list by category
Tell us who you want to reach. We send back matched accounts.
Get a matched sample
Before any commitment.