Latvia · payments

Most used payment providers in Latvian online shops

PayPal and the Swedbank bank button lead payment providers in Latvia level, with SEB, Citadele and Stripe sharing third and Luminor close behind.

Online shops
~12,000
Leader
PayPal
Then
Swedbank Banklink and SEB Banklink
Cash on delivery
Rare

September 2026

01

A bank payment button, Swedbank, matches PayPal at the top, which puts bank links ahead of Stripe in Latvia.

02

Klarna is the only instalment provider that stands out, and few Latvian shops offer it.

03

Only a minority of PayPal shops advertise, so an ads filter shortens the leader's list a lot.

What this means

What to do with it.

Latvian checkouts are built around bank buttons: Swedbank, SEB, Citadele and Luminor each reach a solid share, so a shop with bank buttons but no card gateway is the open target for a gateway or instalment pitch. MakeCommerce and Paysera are the specific gateway lists. PayPal shops run on Shopify first, then WooCommerce, OpenCart and PrestaShop.

Payment and BNPL teams

Target shops that offer Swedbank or SEB buttons and no Stripe, MakeCommerce or Klarna; bank-button-only checkouts are where a gateway or instalment pitch lands first.

Ecommerce software and email tools

Work Shopify shops first, then WooCommerce, OpenCart and PrestaShop, the platform order behind PayPal in Latvia.

Distributors and brands

Reach Latvian retailers that offer Stripe or MakeCommerce, two short lists with a card checkout beyond bank buttons, and match each shop to its company first.

Common questions

Which payment provider do most online shops in Latvia offer?
PayPal, offered by ~2,000 Latvian online shops. Swedbank Banklink is second with ~1,900.
How many Latvian online shops offer Swedbank Banklink?
~1,900 online shops in Latvia offer Swedbank Banklink, the second most common payment provider in the country.
Is SEB Banklink common in Latvia?
SEB Banklink is the third most common payment provider in Latvian online shops, with ~1,100 shops offering it.
Can I get the list of Latvian online shops by payment provider?
Yes. Pick the payment provider and the cut you want, for example shops that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.
Keep in mind
  • A bank button on a shop's site does not show how often buyers use it, or which of several banks leads within the shop.
  • Klarna is offered by few Latvian shops; a missing instalment option is not proof the shop has none.
Start with your target

Build a Latvia target list by payment provider

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.