How many online stores in Bulgaria run Magento?

~500 online stores in Bulgaria run Magento. It is the fifth most common ecommerce platform in the country, behind WooCommerce, Shopify, OpenCart, PrestaShop.

Which ecommerce platform do most Bulgarian online stores use?

WooCommerce leads in Bulgaria, followed by Shopify and OpenCart.

Which payment provider do Magento shops in Bulgaria use?

PayPal is the payment provider seen most on Magento shops in Bulgaria, then ePay.bg.

Which courier do Magento shops in Bulgaria use?

Speedy is the courier seen most on Magento shops in Bulgaria, then Econt.

Can I get the list of Magento stores in Bulgaria?

Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Magento · Bulgaria

Magento online stores in Bulgaria

Magento is the fifth largest ecommerce platform in Bulgaria, a small segment with the strongest advertising and company matching among the large platforms.

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Magento stores: ~500
Rank in Bulgaria: No. 5 platform
Payments led by: PayPal
Delivery led by: Speedy

September 2026

Speedy leads Econt on Magento in Bulgaria, the reverse of the other four large platforms there.

Stripe, which leads on WooCommerce in Bulgaria, drops to fourth on Magento, behind PayPal, ePay.bg and Borica.

Bulgaria platform mix

Ecommerce platforms in Bulgaria

01WooCommerce
02Shopify
03OpenCart
04PrestaShop
05Magento
06nopCommerce
07CS-Cart

Payments

Payment providers on Magento shops

Delivery

Couriers on Magento shops

What this means

What to do with it.

A segment this small is one to work account by account: the company-matched shops come with a person to reach, and the shops advertising now show where growth budgets are. Use the known product counts to put the larger stores first.

Couriers and 3PLs

Target Bulgarian Magento shops that offer a single courier, Speedy or Econt, and prioritize those advertising now.

Payment and BNPL teams

Reach Magento shops in Bulgaria advertising now that offer only PayPal or only ePay.bg, since a second provider is still open there.

Ecommerce software and email tools

Prioritize Bulgarian Magento shops that both advertise now and are matched to a company, a short list with a named contact.

Common questions

How many online stores in Bulgaria run Magento?: ~500 online stores in Bulgaria run Magento. It is the fifth most common ecommerce platform in the country, behind WooCommerce, Shopify, OpenCart, PrestaShop.
Which ecommerce platform do most Bulgarian online stores use?: WooCommerce leads in Bulgaria, followed by Shopify and OpenCart.
Which payment provider do Magento shops in Bulgaria use?: PayPal is the payment provider seen most on Magento shops in Bulgaria, then ePay.bg.
Which courier do Magento shops in Bulgaria use?: Speedy is the courier seen most on Magento shops in Bulgaria, then Econt.
Can I get the list of Magento stores in Bulgaria?: Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Keep in mind

A courier offered on a shop's site says nothing of its parcel volume.
Advertising now says a shop runs ads, not how much it spends or how well they perform.

Start with your target

Target Magento shops in Bulgaria

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.