How many online shops in Norway sell toys & games?

~420 online shops in Norway sell toys & games. It is the number 15 category in the country, behind apparel & accessories, business & industrial, home & garden, health & beauty, sporting goods, media, arts & entertainment, food & beverages.

Which ecommerce platform do Norwegian toys & games shops run?

Most toys & games shops in Norway run Shopify, then WooCommerce.

Which payment provider do online shops in Norway offer most?

Vipps leads payment providers in Norway, ahead of Klarna.

Can I get the list of toys & games shops in Norway?

Yes. Tell us the cut you want, for example shops that advertise now, run a given platform or sit above a turnover line, and we return the matched companies with the people to reach.

Toys & Games · Norway

Toys & Games online shops in Norway

Toys & Games online shops in Norway rank fifteenth of seventeen categories, a few hundred stores, and Shopify leads them ahead of WooCommerce.

Get a matched sample See the evidence

Toys & Games shops in Norway: ~420
Rank among categories: No. 15 of 17
Most run on: Shopify

September 2026

Shopify leads, then WooCommerce and Magento, with Quickbutik and Shopware behind.

The majority do not advertise now, so the advertising shops make a short, warm first list.

Norway

Shop categories in Norway

Where toys & games sits among what Norwegian online shops sell.

Norway

Platforms toys & games shops in Norway run

01Shopify
02WooCommerce
03Magento
04Quickbutik
05Shopware

Other countries

Toys & Games shops elsewhere in Europe

01United Kingdom~4,900
02Germany~3,900
03France~2,300
04Netherlands~2,300
05Spain~1,800
06Czechia~1,400
07Poland~1,300
08Italy~1,200
09Belgium~1,200
10Switzerland~1,200

What this means

What to do with it.

Start with the shops advertising now, then the Shopify stores, which hold the largest group. A share of them come with a matched company and contact, so begin outreach there.

Distributors and brands

Target Norwegian toy retailers on Shopify and WooCommerce when placing a new brand, and lead with the shops advertising now ahead of the gift season.

Marketplaces

Reach Norwegian toy shops on Shopify with a working checkout as sellers who can list a catalogue quickly, starting with the ones advertising now.

Ecommerce software and email tools

Pitch Shopify apps and seasonal email tools to Norwegian toy shops first, since Shopify leads the category and gift peaks drive their year.

Common questions

How many online shops in Norway sell toys & games?: ~420 online shops in Norway sell toys & games. It is the number 15 category in the country, behind apparel & accessories, business & industrial, home & garden, health & beauty, sporting goods, media, arts & entertainment, food & beverages.
Which ecommerce platform do Norwegian toys & games shops run?: Most toys & games shops in Norway run Shopify, then WooCommerce.
Which payment provider do online shops in Norway offer most?: Vipps leads payment providers in Norway, ahead of Klarna.
Can I get the list of toys & games shops in Norway?: Yes. Tell us the cut you want, for example shops that advertise now, run a given platform or sit above a turnover line, and we return the matched companies with the people to reach.

Keep in mind

A shop selling toys next to baby goods may sit under Baby & Toddler instead.
Advertising now shows a live ad account, not how much the shop spends.

Start with your target

Target toys & games shops in Norway

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.