How many online stores in Germany run Shopware?

~29,000 online stores in Germany run Shopware. It is the third most common ecommerce platform in the country, behind Shopify, WooCommerce.

Which ecommerce platform do most German online stores use?

Shopify leads in Germany, followed by WooCommerce and Shopware.

Which payment provider do Shopware shops in Germany use?

PayPal is the payment provider seen most on Shopware shops in Germany, then Sofort.

Which courier do Shopware shops in Germany use?

DHL is the courier seen most on Shopware shops in Germany, then DPD.

Can I get the list of Shopware stores in Germany?

Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Shopware · Germany

Shopware online stores in Germany

Shopware is the third largest ecommerce platform in Germany, behind Shopify and WooCommerce, and its shops are matched to a company more often than either.

Get a matched sample See the evidence

Shopware stores: ~29,000
Rank in Germany: No. 3 platform
Payments led by: PayPal
Delivery led by: DHL

September 2026

Shopware holds a bigger share in Germany than across Europe, ahead of Magento, Gambio and JTL-Shop.

PayPal leads payments on Shopware in Germany, ahead of Sofort and Amazon Pay, with Trustly sixth.

DHL leads couriers, ahead of DPD and GLS, with Deutsche Post fourth.

Germany platform mix

Ecommerce platforms in Germany

Shopware is more common here than across Europe.

Payments

Payment providers on Shopware shops

Delivery

Couriers on Shopware shops

What this means

What to do with it.

Work this pool at company level: build the list from the company-matched shops, add the person to reach, and use advertising now and catalog size to rank them.

Payment and BNPL teams

Target German Shopware shops that offer PayPal or Sofort alone, and prioritize the company-matched ones so the pitch reaches a named person.

Ecommerce software and email tools

Reach Shopware as its own German segment, ranked above Magento, and prioritize the shops advertising now.

Marketplaces

Recruit German Shopware sellers matched to a company with a working checkout, and use catalog size where known to pick the larger ones.

Common questions

How many online stores in Germany run Shopware?: ~29,000 online stores in Germany run Shopware. It is the third most common ecommerce platform in the country, behind Shopify, WooCommerce.
Which ecommerce platform do most German online stores use?: Shopify leads in Germany, followed by WooCommerce and Shopware.
Which payment provider do Shopware shops in Germany use?: PayPal is the payment provider seen most on Shopware shops in Germany, then Sofort.
Which courier do Shopware shops in Germany use?: DHL is the courier seen most on Shopware shops in Germany, then DPD.
Can I get the list of Shopware stores in Germany?: Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Keep in mind

A shop not advertising now may still run ads at other times.
Offered at checkout is not the option buyers pick most.

Start with your target

Target Shopware shops in Germany

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.