Shopify leads the platforms here, ahead of WooCommerce, with Shopware third and Magento fourth.
Apparel & Accessories · Austria
Apparel & Accessories online shops in Austria
Apparel & Accessories online shops in Austria form the largest category in the country, ahead of Business & Industrial and Food & Beverages.
- Apparel & Accessories shops in Austria
- ~10,000
- Rank among categories
- Largest of 17
- Most run on
- Shopify
- Advertising
- Few of these shops advertise
September 2026
Few of these shops advertise now, so ad activity is a tight filter rather than a wide one.
Shop categories in Austria
Where apparel & accessories sits among what Austrian online shops sell.
- 01Apparel & Accessories
- 02Business & Industrial
- 03Food & Beverages
- 04Home & Garden
- 05Health & Beauty
- 06Sporting Goods
- 07Arts & Entertainment
- 08Media
Platforms apparel & accessories shops in Austria run
- 01Shopify
- 02WooCommerce
- 03Shopware
- 04Magento
- 05Spreadshop
Apparel & Accessories shops elsewhere in Europe
- 01United Kingdom~71,000
- 02France~68,000
- 03Germany~56,000
- 04Italy~49,000
- 05Netherlands~42,000
- 06Spain~26,000
- 07Switzerland~21,000
- 08Poland~19,000
- 09Sweden~16,000
- 10Belgium~15,000
What this means
What to do with it.
Start with the Shopify and WooCommerce shops, which lead the platforms, and keep Shopware as a separate, more established segment. Narrow by advertising now to find the stores investing in growth, then add the company match to reach a registered entity rather than a web form.
Target Austrian clothing and accessory retailers on Shopify first, where the newer, faster growing stores sit, and prioritize the ones with a company match.
Reach Austrian fashion shops that advertise now as sellers with a working store and a budget, a fit for a marketplace listing pitch.
Work the Shopify and WooCommerce fashion shops in Austria as two integrations, since they lead the category and buy different tooling.
Common questions
- How many online shops in Austria sell apparel & accessories?
- ~10,000 online shops in Austria sell apparel & accessories. It is the most common category in the country.
- Which ecommerce platform do Austrian apparel & accessories shops run?
- Most apparel & accessories shops in Austria run Shopify, then WooCommerce.
- Which payment provider do online shops in Austria offer most?
- PayPal leads payment providers in Austria, ahead of Sofort.
- Can I get the list of apparel & accessories shops in Austria?
- Yes. Tell us the cut you want, for example shops that advertise now, run a given platform or sit above a turnover line, and we return the matched companies with the people to reach.
Keep in mind
- A shop is placed in one category, so a store selling clothing alongside sports gear or jewellery appears under only one of them.
- Advertising now means active ads, not ad spend, so a single small campaign counts the same as a heavy one.
Start with your target
Target apparel & accessories shops in Austria
Tell us who you want to reach. We send back matched accounts.
Get a matched sample
Before any commitment.