WooCommerce leads the platforms, ahead of Shopify, with Magento third and Lightspeed eCom fourth.
Sporting Goods · Netherlands
Sporting Goods online shops in Netherlands
Sporting Goods online shops in the Netherlands rank seventh among the country's categories, behind Arts & Entertainment and ahead of Hardware.
- Sporting Goods shops in Netherlands
- ~5,400
- Rank among categories
- No. 7 of 17
- Most run on
- WooCommerce
September 2026
Some advertise now and some are matched to a company; combine both to reach active, registered sellers.
Shop categories in Netherlands
Where sporting goods sits among what Dutch online shops sell.
- 01Apparel & Accessories
- 02Business & Industrial
- 03Home & Garden
- 04Food & Beverages
- 05Health & Beauty
- 06Arts & Entertainment
- 07Sporting Goods
- 08Hardware
Platforms sporting goods shops in Netherlands run
- 01WooCommerce
- 02Shopify
- 03Magento
- 04Lightspeed eCom
- 05OpenCart
Sporting Goods shops elsewhere in Europe
- 01United Kingdom~17,000
- 02Germany~13,000
- 03France~7,800
- 04Spain~6,100
- 05Italy~6,100
- 06Switzerland~5,300
- 07Czechia~4,700
- 08Poland~4,400
- 09Sweden~4,200
- 10Belgium~3,700
What this means
What to do with it.
Sports retail is seasonal and promotion driven, so advertising now is the first cut. Start with the advertising shops, add the company match to reach a registered entity, and treat Magento stores as the larger accounts worth a direct approach.
Target Dutch sports shops that advertise now, since bikes, fitness gear and equipment carry the basket sizes where instalments change conversion.
Reach Dutch sports and outdoor retailers through the company matched shops first, where a buyer can be named at the entity.
Work Lightspeed eCom sports shops in the Netherlands as a local integration, separate from the WooCommerce and Shopify pitch that covers the rest.
Common questions
- How many online shops in Netherlands sell sporting goods?
- ~5,400 online shops in Netherlands sell sporting goods. It is the number 7 category in the country, behind apparel & accessories, business & industrial, home & garden, food & beverages, health & beauty, arts & entertainment.
- Which ecommerce platform do Dutch sporting goods shops run?
- Most sporting goods shops in Netherlands run WooCommerce, then Shopify.
- Which payment provider do online shops in Netherlands offer most?
- PayPal leads payment providers in Netherlands, ahead of Bancontact.
- Can I get the list of sporting goods shops in Netherlands?
- Yes. Tell us the cut you want, for example shops that advertise now, run a given platform or sit above a turnover line, and we return the matched companies with the people to reach.
Keep in mind
- A shop is placed in one category, so a store selling sportswear alongside fashion appears under only one of them.
- Advertising now means active ads, not ad spend, so a single small campaign counts the same as a heavy one.
Start with your target
Target sporting goods shops in Netherlands
Tell us who you want to reach. We send back matched accounts.
Get a matched sample
Before any commitment.