How many online stores in Estonia run Magento?

~620 online stores in Estonia run Magento. It is the number 6 ecommerce platform in the country, behind WooCommerce, Shopify, OpenCart, PrestaShop, Voog.

Which ecommerce platform do most Estonian online stores use?

WooCommerce leads in Estonia, followed by Shopify and OpenCart.

Which payment provider do Magento shops in Estonia use?

Swedbank Banklink is the payment provider seen most on Magento shops in Estonia, then LHV Banklink.

Which courier do Magento shops in Estonia use?

Smartpost is the courier seen most on Magento shops in Estonia, then Omniva.

Can I get the list of Magento stores in Estonia?

Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Magento · Estonia

Magento online stores in Estonia

Magento is the sixth most used ecommerce platform in Estonia, behind Voog and ahead of VirtueMart, and as common here as across Europe.

Get a matched sample See the evidence

Magento stores: ~620
Rank in Estonia: No. 6 platform
Payments led by: Swedbank Banklink
Delivery led by: Smartpost

September 2026

Swedbank Banklink leads the payment providers offered, ahead of LHV Banklink, PayPal and SEB Banklink.

Smartpost leads the couriers offered, ahead of Omniva, DPD and Venipak.

Estonia platform mix

Ecommerce platforms in Estonia

01WooCommerce
02Shopify
03OpenCart
04PrestaShop
05Voog
06Magento
07VirtueMart

Payments

Payment providers on Magento shops

Delivery

Couriers on Magento shops

What this means

What to do with it.

Some Magento shops in Estonia advertise now and some are matched to a company, so combine the two to find the ready accounts. Catalog size is known for some, enough to separate larger sellers from the rest.

Payment and BNPL teams

Target Magento shops in Estonia that offer Swedbank or LHV bank links with a card, wallet or instalment option, prioritizing the ones advertising now.

Couriers and 3PLs

Target Magento shops in Estonia offering Smartpost or Omniva with a second courier or cross-border lane, starting with the ones advertising now.

Ecommerce software and email tools

Reach Magento shops in Estonia with an extension pitch, filtered on advertising now and company match to find the accounts ready for outreach.

Common questions

How many online stores in Estonia run Magento?: ~620 online stores in Estonia run Magento. It is the number 6 ecommerce platform in the country, behind WooCommerce, Shopify, OpenCart, PrestaShop, Voog.
Which ecommerce platform do most Estonian online stores use?: WooCommerce leads in Estonia, followed by Shopify and OpenCart.
Which payment provider do Magento shops in Estonia use?: Swedbank Banklink is the payment provider seen most on Magento shops in Estonia, then LHV Banklink.
Which courier do Magento shops in Estonia use?: Smartpost is the courier seen most on Magento shops in Estonia, then Omniva.
Can I get the list of Magento stores in Estonia?: Yes. Tell us the cut you want, for example stores that advertise now or sit above a turnover line, and we return the matched companies with the people to reach.

Keep in mind

Offered at checkout is not the option buyers pick most; a bank link listed does not mean it carries the orders.
A sixth-ranked platform holds a small slice of Estonian shops; expect a short list.

Start with your target

Target Magento shops in Estonia

Tell us who you want to reach. We send back matched accounts.

Get a matched sample

Before any commitment.